Website Terms of Use

1. WHO WE ARE

Writing Trees Ltd is a company registered in England and Wales.

Email: info@writingtrees.co.uk

2. APPLICATION OF THESE TERMS

These Terms apply whenever you access or use this website.

Please read them carefully. If you do not agree to these Terms, you should stop using the website.

Certain activities, including purchasing a service or submitting a document for analysis, may require you to expressly accept additional terms before proceeding.

If you use this website on behalf of an organisation, you confirm that you have authority to act on its behalf.

3. USING OUR WEBSITE

You may use this website to:

• learn about Writing Trees;
• read our journals, articles and resources;
• purchase the Narrify Diagnostic or Narrify Diagnostic Service;
• contact us;
• submit enquiries;
• upload documents through a submission method provided or approved by us as part of an agreed service.

You agree not to:

• use the website unlawfully;
• interfere with the operation or security of the website;
• attempt to gain unauthorised access to any systems or data;
• upload malicious software or harmful code;
• misuse contact forms or submission facilities;
• submit material that infringes another person’s intellectual property or legal rights;
• impersonate another individual or organisation;
• use automated tools to scrape, harvest, systematically extract, reproduce or commercially exploit website content without our prior written permission, except where permitted by applicable law.

We may suspend or restrict access where these Terms are breached, where we reasonably believe that the website is being misused, or where this is necessary to protect our website, customers, intellectual property, systems or business. We will act reasonably when exercising this right.

4. AGE REQUIREMENTS

Our website contains general information and is not specifically directed at children.

You must be at least 18 years old to:

• purchase the Narrify Diagnostic;
• purchase the Narrify Diagnostic Service;
• create a paid account or subscription, if available; or
• submit a manuscript or other document for analysis.

People under 18 may browse publicly available website content but must not purchase a service or submit documents for analysis.

5. INTELLECTUAL PROPERTY

Unless otherwise stated, all intellectual property rights in this website and its content, where those rights exist, are owned by or licensed to Writing Trees Ltd.

This includes, but is not limited to:

• our branding;
• logos;
• graphics;
• website design;
• written content;
• videos;
• downloadable materials;
• proprietary frameworks;
• methodologies;
• analytical models;
• report structures;
• processes;
• scoring systems;
• prompts;
• templates;
• service names;
• trademarks; and
• all related intellectual property.

Nothing on this website transfers ownership of Writing Trees’ intellectual property to you.

Except as permitted under Clause 6, or as otherwise permitted by applicable law, you may not reproduce, distribute, modify, republish, sell or commercially exploit any part of this website without our prior written permission.

6. SHARING OUR CONTENT

We encourage responsible discussion of our publicly available work.

You may:

• share a link to a publicly available Writing Trees article, journal or blog post;
• quote a reasonable extract for purposes such as commentary, review or discussion; and
• share our publicly available social media content using the sharing tools provided.

When doing so, you must:

• give appropriate credit to Writing Trees Ltd;
• include a link to the original source where reasonably possible;
• not alter the material in a misleading way;
• not present the material as your own;
• not imply that Writing Trees endorses you, your organisation or your views unless we have agreed to this in writing; and
• not use the material for unlawful or deceptive purposes.

Permission under this clause does not allow you to reproduce complete reports, paid materials, proprietary frameworks, diagnostic outputs, templates or substantial parts of our website.

7. YOUR CONTENT

Where you submit an enquiry, comment, manuscript or other document through this website, you confirm that:

• you own the material or have the necessary authority to submit it;
• submitting and processing the material will not infringe another person’s intellectual property, confidentiality, privacy or other legal rights;
• the material does not contain unlawful or malicious content; and
• the information you provide is accurate to the best of your knowledge.

You remain responsible for the material you submit.

You retain ownership of your manuscript, documents and other original content. Submitting material to Writing Trees does not transfer ownership of that material to us.

You give Writing Trees Ltd a limited, non-exclusive permission to receive, securely store, access, copy and process the submitted material only as reasonably necessary to:

• respond to your enquiry;
• provide the Narrify Diagnostic or Narrify Diagnostic Service;
• communicate with you about the service;
• maintain the security and integrity of our systems;
• comply with applicable legal obligations; and
• establish, exercise or defend legal rights.

This permission lasts only for as long as the material is reasonably required for those purposes, subject to the retention periods described in our Privacy Notice.

You must not upload a document until requested to do so or through an unapproved submission method.

Please avoid including personal information about another person unless it is reasonably necessary and you have the right to provide it.

The handling of submitted documents is also governed by our Privacy Notice and, for paid services, our Service Terms & Conditions.

8. WEBSITE AVAILABILITY

We aim to keep this website available, secure and up to date.

However, we cannot guarantee uninterrupted access.

From time to time we may:

• update content;
• improve functionality;
• perform maintenance;
• introduce new features;
• suspend parts of the website;
• withdraw content or services; or
• temporarily restrict access for operational, security or legal reasons.

We will always seek to minimise disruption wherever reasonably possible.

9. PRIVACY, COOKIES AND DATA PROTECTION

Your privacy is important to us.

Our Privacy Notice explains how and why we collect, use, store and share personal information, how long we retain it, and the rights available to individuals.

Our Cookie Policy explains the cookies and similar technologies used on our website and the choices available to website visitors.

Where you submit a manuscript or other document as part of an enquiry or paid service, we will handle it only for the purposes explained when it is collected, in accordance with our Privacy Notice and any applicable Service Terms & Conditions.

Links to our Privacy Notice and Cookie Policy are available through the website footer.

10. THIRD-PARTY WEBSITES AND SERVICES

Our website may contain links to, or use services provided by, third parties.

These may include payment providers, website hosting providers, publishing platforms, social media platforms or other external resources.

Third-party websites and services are governed by their own terms and privacy information. We do not control external websites and are not responsible for their independent content, availability or practices.

You should review the applicable terms and privacy information before using an external website or service.

Nothing in this clause limits Writing Trees’ responsibility for:

• a product or service purchased directly from Writing Trees;
• our selection and use of service providers;
• our handling of personal information; or
• any responsibility that cannot lawfully be excluded.

11. WEBSITE SECURITY

We take reasonable steps to help protect our website and the information entrusted to us.

However, no website or internet transmission can ever be guaranteed completely secure.

You are responsible for ensuring that:

• any device you use to access our website is appropriately protected;
• any information you submit is accurate; and
• where user accounts are introduced in future, you maintain the confidentiality of your login credentials.

You must not attempt to test, scan or bypass the security of the website or any connected system without our prior written permission.

If you become aware of a suspected website vulnerability, security incident or unauthorised disclosure of information, please report it promptly to info@writingtrees.co.uk.

12. OUR RESPONSIBILITY TO YOU

Nothing in these Terms excludes or limits liability for:

• death or personal injury caused by negligence;
• fraud or fraudulent misrepresentation;
• breach of your statutory consumer rights; or
• any other liability that cannot lawfully be excluded or limited.

If you are a consumer, we are responsible for loss or damage that is a foreseeable result of our breach of these Terms or our failure to use reasonable care and skill.

Loss or damage is foreseeable where it is obvious that it may happen or where, when these Terms apply, both you and Writing Trees knew that it might happen.

We are not responsible for:

• loss or damage that was not reasonably foreseeable;
• loss caused by your unlawful use or misuse of the website;
• temporary website interruption caused by circumstances outside our reasonable control; or
• business losses where you use the public website wholly or mainly for commercial or professional purposes.

The publicly available content on this website is provided for general information. It should not be treated as a substitute for advice appropriate to your particular circumstances.

The specific commitments that apply to the Narrify Diagnostic and Narrify Diagnostic Service are set out in our Service Terms & Conditions.

Nothing in these Terms affects your statutory rights.

13. CHANGES TO THE WEBSITE

Writing Trees develops research-informed methods and services relating to written communication.

As our work evolves, we may:

• introduce new products or services;
• improve existing services;
• update content;
• modify website functionality;
• remove outdated information; or
• discontinue features where appropriate.

We may make reasonable changes to the public website without prior notice. Changes to a paid service or an existing customer order will be handled in accordance with the applicable Service Terms & Conditions and will not affect rights that have already arisen.

14. CHANGES TO THESE TERMS

We may update these Website Terms from time to time.

We recommend checking the version and effective date when you return to the website.

The latest version and its effective date will always be published on our website.

Changes will apply from the stated effective date and will not retrospectively alter completed purchases, existing statutory rights or contractual rights that have already arisen.

Changes affecting paid products, subscriptions or services will be governed by the applicable Service Terms & Conditions.

15. GOVERNING LAW

These Website Terms are governed by the laws of England and Wales.

If you are a consumer, this choice of law does not deprive you of any mandatory protections available under the law that would otherwise apply to you.

The courts of England and Wales will have jurisdiction, but this does not affect any right you may have as a consumer to bring proceedings in another court where applicable law permits you to do so.

Nothing in these Terms affects your statutory consumer rights.

16. CONTACT US

If you have any questions regarding these Website Terms, please contact us.

Email: info@writingtrees.co.uk

17. OUR COMMITMENT

Writing Trees exists to help people find clarity within complexity.

Everything we create is guided by a simple principle:

Understanding comes before intervention.

Whether you are reading our work, exploring our services or trusting us with your own, we are committed to acting with professionalism, integrity, transparency and respect.

This statement describes the values that guide our work; the specific contractual commitments applying to a paid service are contained in the relevant Service Terms & Conditions.

Thank you for being part of the Writing Trees journey.

Writing Trees Ltd